Web Design Near Omaha

Websites, Assets, and Blogs, Oh My!

Websites are the primary vehicle by which Lifted Logic drives your business to triumph. However, we can do a lot more than build you a site. Web design goes beyond website design; it can include media (like videos and photos), blogs, social content, and more. Going the extra mile for you is a part of our business plan.

How do we do it all? Magic! Just kidding, we use search engine optimization (SEO) as a focal point. If you are not familiar with SEO, it’s a sort of handbook for making a website that shows up to internet users. Have you ever made an internet search and wondered how it chooses which sites to list? SEO allows web designers to crack that code.

The search engine code is also known as the algorithm. Each search engine (Google, Bing, Yahoo, etc) has a different algorithm. And the algorithm is always being updated to operate more effectively. An effective algorithm is one that supplies users with what they were looking for. That means if your site isn’t providing useful information, it won’t rank very high.

That’s why Lifted Logic prioritizes creating useful information to fill your website with. Then, no matter how the algorithms changes, your website will show up near the top. Teaching the algorithm that your site consistently supplies great information and content does take some time (which is why you need our help). Steadily releasing good content takes time and energy that most business owners don’t have to spare.

Our team is ready and able to take that burden off your shoulders. We’re equipped with talented photographers, writers, developers, graphic designers, and content strategists that can usher you into the digital era. We use data-driven methods of creating stuff that your target audience is looking for. In order to grow, you’ll have to get on board with web design near Omaha.

Going Above & Beyond

After we have built your website, we won’t just disappear. Lifted Logic believes in building lasting relationships with our clients. We want to see your website through the coming years to ensure it’s working for you. Our team will meet with you regularly to answer questions, make recommendations for your web presence, and fix any site issues that crop up.

We’ll also record and analyze your site’s performance over time. If we don’t like what we’re seeing, we’ll make changes until we see the outstanding results we expect of our web design near Omaha.

Not ready to commit to the whole package? Want to take a DIY approach? We love it! We offer free training for a variety of skills so you can get down and dirty with digital marketing yourself.

The Lifted Logic team will always be available to you. When you feel you’ve outgrown organic site development, we can counsel you on paid advertising. We plan and execute marketing campaigns for many of our clients.

When you work with Lifted Logic, your individuality takes center stage. You can participate in exactly as many of our services as you like. Sometimes we do à la carte, one-time services for companies. Other times we work with businesses on every element of their marketing for years. Web design is boundless, and our team of internet nerds can’t wait to explore it with you.

Make Omaha Yours

Every business is different when it comes to their target audience. Depending on your services, you may only be after locals or you might be interested in consumers nationwide. Web design near Omaha is dictated by your goals, and it dictates your results. The best way to attract the audience you desire is to understand them.

Lifted Logic considers your ideal consumer heavily when creating your online presence. From their income, marital status, and occupation to their values, morals, and ethics. A thorough appreciation for the intricacies of your consumer will make it much easier to craft compelling messages for them. Of course, this takes time and effort, but that’s what our team is passionate about.

We get excited just thinking about your brand’s tone and voice. Are you mostly professional yet friendly? Fun but super knowledgeable? Trendy and chic, but ultimately down-to-earth? We can’t wait to get to the bottom of it!

How We Do It

Knowing your customer inside and out is just the first step. After that, it’s time to get inventive. Our content team will use the information we have about your brand and your target consumer to create blogs, graphics, videos, and more that will grab their attention.

Each of these creations will become an asset linking to your website. This allows a diverse, large group of people to find you organically from a variety of sources. They might start by trying to learn more about the type of product you offer, they could have watched an educational video related to one of your services, or maybe they were ready to find a business to make a purchase from. Wherever they start, they will find their way to you.

Bait the Hook

The content we talked about in the previous section is your bait, but what is the hook? Links. Links are integral to optimizing your website for search engines. A link can go anywhere, but we want them to go to your website.

Links will be integrated into all of the photos, videos, blogs, social media, and more that we make for you. That way, if a user finds themselves interested in your company, there is an obvious next step to take. Bad web design near Omaha would allow an interested customer to be unable to find their way to you.

This is harder than it sounds because the internet is so oversaturated and overwhelming. Fortunately for you, Omaha is a great market to be in. You don’t have to compete in the belly of the beast like in Los Angeles or New York City, but you still have plenty of space to expand.

Now that we have baited the hook, how do we cast to the right spot? SEO (search engine optimization) is your answer. SEO can be intimidating to newcomers, but Lifted Logic eats SEO for breakfast, lunch, and dinner.

Internet Search Intent

When a user makes an internet search, they use specific language to find what they’re looking for (even if they don’t realize it). They’ll phrase their search differently depending on whether they’re researching solutions to a problem, learning about a specific solution, or preparing to make a purchase.

For example, let’s think about the searches that might have led you here. If you’re just beginning to research ways to grow your company, you might look up “ways to grow your company.” Let’s say we wrote a blog post titled, “Ways to Grow Your Company.” In that post, we’d talk about the benefits of hiring a digital marketing agency, and we’d include a link to our website. By reading that blog post and clicking on the link, you’d find yourself here!

How about a company that already knows they want to hire a digital marketing agency? They might search “what to look for in a digital marketing agency.” To catch these users, we would publish a page on our website titled, “What You’re Looking For In a Digital Marketing Agency.” By ensuring the content on that page is accurate and helpful, we simultaneously give the user the information they need while proving they can trust us to deliver top-tier digital marketing services.

Finally, what about the consumer that’s ready to make their buying decision? They might search, “Digital Marketing Agency near Omaha.” That’s when a page like the one you’re reading right now shows up. SEO is so important for finding your customers online, and we want to help you succeed.

The Omaha Of It All

As you probably already know, using web design near Omaha is critical to your business’ success. There are hundreds of thousands of people to market to in your area. If you aren’t using online resources, these potential customers will escape you. Don’t underestimate yourself—your business can capture a larger market share than you think.

Omaha is a fantastic place to live and an even better one to run a business in. The metro is growing continuously and has many attractive qualities. With a stunning website and engaging content, you can win your local community’s trust and gain loyal customers for life.

We’ve worked with all kinds of businesses throughout the metro. Whether you’re in La Vista, Bellevue, Papillion, Fremont, or Bennington, we can give you the digital edge you need to grow your business and lift your bottom line.