At Lifted Logic, we pride ourselves on being a one-stop shop for our clients to successfully build their business from the ground-up. In addition to the unique custom websites we build, we also offer complete branding services in Kansas City. Our branding services in Kansas City not only include online brand development through a user-friendly website, promotional videos, and social media management, but also branding in print, from business cards, to store signs, and all that’s in between. The experts have some great tips for effective branding to help you gain all the benefits, and when you turn to Lifted Logic for your complete branding services in Kansas City, you can rest assured knowing you’re getting the same benefits. Here’s what they say:
Interact with consumers personally online
With today’s social media, the walls between businesses and consumers are coming down. Companies need to interact with their clients and customers as though they’re friends. The best way to interact with consumers is through social media. At Lifted Logic, we offer social media management for clients as part of our complete branding services in Kansas City. We can make regular posts to your social media accounts, in addition to linking your blog to social media so you can post frequently and stay on everyone’s mind. Another great way to frequently interact with consumers is through online e-newsletters. Newsletters allow you to share recent company news, new products or services, and coupons with customers who opted-in to receive it.
Integrate brand standards throughout your website
Once you’ve got a great logo and color scheme, be sure to integrate it all throughout the website. Every part of a company’s website should relate to its brand to create a consistent look and feel throughout. Lifted Logic can only make sure your physical brand is consistent throughout your website as part of our branding services in Kansas City—the rest is up to you. You’ll also want to be consistent in remaining true to your brand promise. If you don’t, your brand isn’t worth much.
Develop a voice for your company
Creating a unique voice can be difficult to do through all the noise of the internet. Find out what your clients best relate to and deliver it through all your written communication, and integrate it in both online branding materials and offline. A voice that’s relatable and easy to understand is crucial to the success of your company’s branding. You want to seem approachable, not like a robot. The writers at Lifted Logic can help you develop a clear, concise voice with our complete branding services in Kansas City. We offer copywriting services to ensure that all the written content from your company is consistent and full of personality.
Lifted Logic’s complete branding services in Kansas City
A company should always be aware of how it’s portraying its brand. As an article from Entrepreneur Magazine says, “What many dismiss as nothing more than trivial exchanges are what end up building stronger connections and brands. These exchanges don’t have to be about your product but they have to reinforce a relationship.” Building a relationship with customers is what effective branding is all about. When you trust the experts at Lifted Logic for all your branding services in Kansas City, you no doubt see your brand grow and become more successful. We work with you to get to know your company well and we constantly strive to reflect it in its best light. To get started with our complete branding services in Kansas City, just fill out the form below or call Lifted Logic’s office. We can’t wait to work with you!