Looking for the best ways to optimize your e-commerce website for search engines? Read these tips from Lifted Logic, an SEO in Kansas City, and give us a call to learn more today!
“Having an e-commerce website without SEO is leaving cash on the table—and plenty of it.” – Trond Lyngbø
At Lifted Logic, we help clients sell items online, from start ups, to companies selling thousands of products. Our custom-built, easy-to-use e-commerce websites are built with the latest technology standards and capabilities to ensure that customers are able to get through the process of purchasing an item as quickly and easily as possible. In addition to employing ultra-talented designers and developers to build our e-commerce websites, we also have a full-time marketing division who run ads, provide organic keyword-focused content, and much more.
While many larger companies are not concerned about SEO for their e-commerce website, as an SEO in Kansas City, we have some reasons why e-commerce SEO is absolutely essential for any business selling products online. Using this great article from Search Engine Land, here’s those reasons and some tips:
Finding Customers
More often than not, the leading driver of people to websites is through a Google organic search. If your company sells audio equipment, someone may search “Best headphones under $200.” If you are a good match for this user, it is essential that your website shows up near the top of the search results. Being able to command a keyword this powerful will surely drive many customers to the website. According to the Search Engine Land article, “If your revenue were to drop by 50 percent, alarm bells would go off instantly—yet that doesn’t happen when you miss a chance to grow by 50 percent. That opportunity is just waiting here for you to grab with a superior SEO strategy.”
Finding Free Search Traffic
The best thing about organic SEO? It’s free! There’s no cost per click, no conversion costs, and no impression costs. With effective SEO, like the kind provided from your SEO in Kansas City, Lifted Logic, you can move away from costly pay-per-click campaigns. With the way our custom e-commerce websites are coded, your website is best optimized to rank well for various keywords. All it takes is the addition of regular, informative content to drive free traffic to your website.
Long-Term Effects
Unlike pay-per-click campaigns, the effects of SEO work sticks around even if you discontinue it for a little bit. SEO works for you night and day, and it is constantly building on itself to grow limitlessly strong.
Turn to Lifted Logic, a great SEO in Kansas City for your e-commerce SEO needs!
If you’re unsure of the best SEO strategies and practices, let our talented marketers and writers go to work for you! We pride ourselves on being a fantastic SEO in Kansas City and we can’t wait to work with you! Simply click here or call us at 816-298-7018 to get started!
Lifted Logic
Lifted Logic is a team of creative writers, designers, developers, and photographers who specialize in digital storytelling. As a leading web design company in Kansas City, Lifted Logic works with hundreds of small, medium, and large businesses across the country every year.